Digital Product Pricing Calculator
Calculate your digital product price based on perceived value, competitor pricing, and profit margin. All calculations run in your browser — no signup, no tracking, no cookies.
Inputs
Adjust your costs and value assumptions.
Results
Live estimate based on your inputs.
How the math works
Cost-based price = creation hours × hourly rate. Value-based price = competitor price. Recommended price = lower of cost-based or value-based (with target margin). Profit per sale = recommended price × target margin. Monthly profit = profit per sale × monthly sales. Annual = monthly × 12. This is a simplified model — actual pricing depends on your brand, audience, and market positioning.
Common scenarios
20 hours at $50/hr, $29 competitor, 50% margin, 50 sales/month
Recommended price: $29. Profit per sale: $14.50. Monthly: $725. Annual: $8,700. This is a realistic benchmark for a digital template or ebook.
40 hours at $75/hr, $97 competitor, 60% margin, 20 sales/month
Recommended price: $97. Profit per sale: $58.20. Monthly: $1,164. Annual: $13,968. Higher value product with fewer sales.
FAQ
Do I have to sign up to use this?
No. The calculator is fully client-side. No login, no account, no email capture.
How accurate is this estimate?
It's a model, not a guarantee. Actual pricing depends on your brand, audience, and market positioning. Use the calculator for scenario planning.